SLOGAN
| BRAND | PRODUCT | MEDIA
| YEAR | LOCATION |
A drink's too wet without one.
| Rich Tea
| biscuits
| T | 1978
| UK
|
A drop of the soft stuff.
| Bailey's
| liqueur
| T
| 1979
| UK
|
A finger of fudge is just enough to give your kids a treat.
| Cadbury's Fudge
| chocolate bar
| T
| 1978
| UK
|
Ajax has the power.
| Ajax
| cleaning products
| T
| 1976 | UK
|
America's storyteller.
| Kodak
| cameras
| P
| 1979
| USA
|
Anything else just isn't tennis.
| Robinson's Barley Water
| soft drinks
| T
| 1979
| UK
|
Because you're still someone's baby.
| Johnson's Baby
| baby powder
| T
| 1977
| UK
|
Bet you can't eat just one.
| Crawford's Cheddars
| savoury crackers
| T
| 1976
| UK
|
Bigger than the average soup.
| Heinz Big Soup
| soup
| T
| 1977
| UK
|
Building houses to make homes in.
| Barratt Homes
| house builders
| T
| 1976
| UK
|
Clunk Click every trip.
| COI
| road safety campaign
| T
| 1976
| UK
|
Comes up peanuts slice after slice.
| Marathon
| chocolate bar
| T
| 1976
| UK
|
Cookability ... that's the beauty of gas.
| British Gas
| gas
| T
| 1978
| UK
|
Cross over to a better figure.
| Playtex, Cross Your Heart
| bras
| T
| 1976
| UK
|
Denim. For men who don't have to try too hard.
| Denim
| aftershave
| T
| 1979
| UK
|
Every bubble's passed its fizzical!
| Corona
| soft drinks
| T
| 1976
| UK
|
Few things in life work as well as a Volkswagen.
| Volkswagen
| cars
| P
| 1973
| USA
|
Flash brings the sunshine in.
| Flash
| cleaning products
| T
| 1972
| UK
|
Flick your Bic!
| Bic
| lighters
| T
| 1972
| USA
|
For a lot more than lunch.
| Franko-American
| spaghetti sauce
| P
| 1978
| USA
|
For grown up people who'd rather not grow anymore.
| Kellogg's Special K
| cereal
| T
| 1977
| UK
|
For people who love chips but hate cooking.
| Tefal
| deep fat fryer
| T
| 1978
| UK
|
For the girl who knows.
| R&K Originals
| womenswear
| P
| 1970
| USA
|
Full of Eastern promise.
| Fry's Turkish Delight
| chocolate bar
| T
| 1976
| UK
|
Get your whites right.
| Persil
| laundry detergent
| T
| 1978
| UK
|
Getting busy with fizzy.
| SodaStream
| soft drinks maker
| T
| 1976
| UK
|
Give potatoes a day off.
| Kellogg's Super Noodles
| flavoured noodles
| T
| 1979
| UK
|
Goes a long, long way.
| Andrex
| toilet paper
| T | 1972
| UK
|
Harp puts out the fire.
| Harp
| lager
| T
| 1978
| UK
|
Have a Pepsi day.
| Pepsi
| soft drinks
| P
| 1975
| USA
|
Helps a good mum become a super mum.
| Stork
| baking margarine
| T
| 1976
| UK
|
Home loving paint.
| Crown
| household paint
| T
| 1979
| UK
|
I never knew it had so much in it.
| TV Times
| magazines, TV
| T
| 1972
| UK
|
Ideas in action.
| ICI
| industrial corporate
| T
| 1974
| UK
|
If it doesn't have holes, it isn't a JCloth.
| JCloth
| cleaning products
| T
| 1976
| UK
|
If unique is what you seek.
| Colt 45
| beer
| P
| 1974
| USA
|
Is it live or is it Memorex?
| Memorex
| recordable media
| T
| 1978
| UK
|
Is she or isn't she?
| Harmony
| hairspray
| T
| 1978 | UK
|
It's an unexpected pleasure.
| Michelob
| beer
| P
| 1976
| USA
|
It's frothy man.
| Cresta
| soft drinks
| T
| 1977
| UK
|
Just add children.
| Fisher Price
| toys/games
| T
| 1977
| UK
|
Just slightly ahead of our time.
| Panasonic
| consumer electronics
| P
| 1976
| USA
|
Kent smokes ... and that's where it's at.
| Kent
| cigarettes
| P
| 1970
| USA
|
Kiss your frogs goodbye.
| Hacks
| medicated sweets
| T
| 1978
| UK
|
Labour isn't working.
| The Conservative Party
| political campaign
| O
| 1978
| UK
|
Leaves you breathless.
| Smirnoff
| vodka
| P
| 1972
| USA
|
Lets you laugh at the weather.
| London Fog
| trench coat
| P
| 1972
| USA
|
Made in Scotland from girders.
| Irn-Bru
| soft drinks
| T
| 1979
| UK
|
Make someone happy with a phone call.
| BT British Telecom
| telecoms
| T
| 1977
| UK
|
Murray Mints. Too good to hurry mints.
| Murray Mints
| sweets, mints
| T
| 1976
| UK
|
Naughty but nice.
| Fresh Cream Cakes
| cream cakes
| T
| 1978
| UK
|
One of the salad wonders of the world.
| Kraft
| salad dressing
| P
| 1978
| USA
|
People like Polo.
| Polo
| sweets, mints
| T
| 1978
| UK
|
Positively scruncherous.
| Smiths, Quavers
| crisps
| T
| 1974
| UK
|
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