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Our Media Desk contains all our press releases. They are listed below, with the most recent at the top. To see a specific release, click on the title.

PRESS RELEASES - 2004
The Advertising Slogan Hall of Fame Announces Most Relevant Slogans for ‘Taxing Times’ - March 20, 2004
The Advertising Slogan Hall of Fame Says New York and Rolo are the World’s Top ‘Love’ Slogans - February 13, 2004
Introducing The Mosties & Leasties Tagline Review For 2003 - January 7, 2004
PRESS RELEASES - 2003
AdSlogans Unlimited Becomes AdSlogans.com - October 23, 2003

The Advertising Slogan Hall of Fame Now Offers Free Review of Many Ads Online - July 2 2003

The Advertising Slogan Hall of Fame Announces New Members for 2003 - May 6 2003

AdSlogans forms strategic alliance with Xtreme Information - Apr 4 2003

AdSlogans.com Goes Irish! - Mar 24 2003

PRESS RELEASES - 2002

AdSlogans.com expands database to include taglines from 'Oz' and the Land of the Canuck - Nov 3 2002

So Have You Written About AdSlogans Lately? - August 5, 2002
AdSlogans.com Announces Free Online Resource for Ad Industry Students and Teachers Worldwide - Jul 24 2002
AdSlogans.com Announces Free SloganMaker¨ Service - July 9 2002
The Advertising Slogan Hall of Fame Honours 27 More of the Greatest Lines of All Time - April 2 2002

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AdSlogans.com - Press Release - March 24 2003


AdSlogans.com Goes Irish!

Global advertising database now includes Irish brands,
taglines and slogans

London - For immediate release, March 24, 2003 - Coincident with the recent celebration of St. Patrick's Day, AdSlogans.com announces the expansion of its unique slogan database and branding analysis services to include an extensive collection of the brands and companies of the Emerald Isle.

AdSlogans is a unique global resource which provides advertising agencies and marketing organizations with a variety of customized reports about slogans worldwide (and their history, creation, use, and availability). The service's foundation is an ever-expanding database encompassing thousands of English-language advertising slogans (also called straplines, taglines, endlines and claims).

The AdSlogans database already includes slogans from the U.K., United States, Canada, and Australia. It now has detailed coverage on products and companies across Ireland. The data have been assembled after months of intensive research, information gathering, and database generation on Irish products, services and brands.

“The brands of Ireland are a some of the most recognized in the world, so collecting and cataloguing these slogans has been an important goal for us,” comments AdSlogans founder Timothy R. V. Foster. “Ireland’s place in the world business economy is a vital one, and the inclusion of Irish brands, slogans and taglines is a significant and important addition to our resources.”




The new databases include coverage of such instantly recognizable Irish brands as Aer Lingus, Allied Irish Bank, Beamish, Club Orange, Eircom, Green Isle Foods, Guinness, Jameson Whiskey, Kerrygold, Laser Debit Card, Murphy’s, Ryanair, Siúcra Sugar, Superquinn, Waterford Crystal and dozens more.

“What is particularly interesting,” adds Foster, “is that many familiar global brands use different advertising in Ireland than elsewhere.” For example, Dutch brand Heineken uses the line “The last word in beer” in Ireland, “It has to be Heineken” in the U.S. and “How refreshing. How Heineken!” in the U.K. Germany’s Volkswagen Golf uses “Generation Volkswagen” in Ireland, and “A car. Not a label” in the U.K.

Even that most Irish of brands, Guinness, uses “The most natural thing in the world” in Ireland, “Believe” in the U.K., “Guinness refreshes your spirit” in the U.S., and “It’s got to be Guinness” in Singapore.

The expansion of its databases reflects AdSlogans.com’s commitment to serving the international creative community as the major global resource on slogans, taglines, endlines, and more.


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