"The ultimate driving machine."

BMW

"When you got it, flaunt it."

Braniff Airlines

"The antidote for civilization."

Club Med

"When it absolutely, positively has to be there overnight."

Federal
Express

"No FT, no comment."

Financial Times

"Finger lickin' good."

KFC

"Because I'm worth it."

L'Oréal

"You'll wonder where the yellow went when you brush your teeth with Pepsodent."

Pepsodent

"All the news that's fit to print."

The New York Times

"Let your fingers do the walking."

Yellow Pages